Sho Madjozi: WizKid and Burna Boy to headline Lost in Riddim festival
The Lost in Riddim festival will be a platform for African artists across the diaspora to headline an American-based festival.
Lusanda Luthuli by Lusanda Luthuli 16-07-2021 12:19 in Entertainment
Sho Madjozi, WizKid and Burna Boy to headline Lost in Riddim festival
From left to right: Burna Boy, Sho Madjozi and Wizkid. Images: Supplied
South African multigenre artist Sho Madjozi will share a stage alongside Nigerian afrobeat artists Wizkid and Burna Boy. They’ll be taking the stage at a new afrobeats and dancehall festival, Lost in Riddim, set to take place in Sacramento, California on 2 to 3 October.
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DETAILS OF LOST IN RIDDIM
The festival will also feature Tems, Rotimi, Mr Eazi, Tiwa Savage, WSTRN and Koffee.
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The festival will take place at Cesar Chavez Plaza in downtown Sacramento.
The aim of Lost in Riddim is to highlight dancehall, reggae and afrobeats music.
The co-founders of the festival, Fornati Kumeh and Jehu “Manny” Hunter have worked together on the R&B festival Sol Blume and want to give a platform to African artists who get ignored by other festivals in the USA.
Album mode but quick Sacramento Stop 2nd October 🔒 pic.twitter.com/wF7WsAUO05
— Ajibade 👑 (@mreazi) July 14, 2021
“We created this event to not only showcase some of the most popular international music artists in the entire world, many of whom continued to be overlooked by major US music festivals, but also create a unique celebration about the beauty of African culture. The team can’t wait to soon debut a completely unique festival-going experience in Sacramento this Fall,” they said in a statement.
They said in a statement.
GRAMMY WINNERS BURNA BOY AND WIZKID
Burna Boy and Wizkid will undoubtedly be the biggest pulling factor of the festival.
The two Nigerian giants each had a successful 2020, with Burna Boy releasing critically acclaimed Twice as Tall which won him a Grammy this year.
All I see is 🐐s@lostinriddim
— Fountain Baby (@amaarae) July 13, 2021
— W S T R N 🇯🇲🇬🇩🇬🇾 (@WSTRNmusic) July 15, 2021
Wizkid’s Made in Lagos was on everyone’s summer playlist last year also scooped a Grammy for his work on Brown Skin Girl alongside Beyoncè. The duo also collaborated on Wizkid’s Ginger on the Made in Lagos album.
TWITTER HYPE FOR LOST IN RIDDIM
Mr Eazi, Amaarae and WSTRN all expressed their excitement for the festival by building the hype on Twitter: